A few years ago, when social networks did not exist at the level we know them today, the opinions of people regarding the quality of the service or the product offered by a company were only known by comments among friends, and some stores offered the opportunity. To complete surveys (they still do), to know if the client had any complaints or suggestions to improve the service, the quality of the product or the service.
Some companies took the opinions of their clients very seriously, but a great majority ignored them if they did not represent a real danger for the good performance of the same, when the social networking boom begins, people have a free and more efficient means to give your opinion to the companies, but at the same time to many more people, taking into account the number of subscribers who keep day to day; therefore, it is of vital importance to maintain quality standards, since a negative opinion of a dissatisfied customer who manages a considerable flow of people in their networks would affect the image of the company with the consequences that would entail.
I make this statement since I am starting in this fascinating world of electronic commerce and in my twitter account @jesuspromo38 a person who was not a follower makes me a negative assessment of the service of a company in Australia, “wasting time, They did not send time, “I reviewed the publications I had shared and had no reference to that company, I checked at @dealspotr and indeed there are published offers, I might have ignored this person’s complaint but I decided to respond very cordially, understanding their annoyance and trying to she would send his opinion directly to the store so that they could explain what might have been the reason for the delay.
Then, after a few hours, I check my mail, and I’m surprised, because I find a message from the same person who wrote me on twitter, and thanks me for taking the trouble to answer, that by the anger she wrote to several people who share offers @dealspotr and only I had answered, I certainly felt good about it, but I was surprised that fact, I don´t know if it is true that she wrote to several people, in that case she would have written directly to the store, but she also did it on twitter of @dealspotr, so I think we should be aware of the treatment we must give as true influencers to current and future customers of this excellent platform.